Biz Miss

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Think Outside the Shop March 2, 2008

I made a couple of sales calls in the Upper Haight today and got the same response everywhere I went: “We’re not buying anything right now because it’s slow. Come back again in April and we’ll see.”

On the way home I lamented to my fiancé about how I wish there were stores in the Lower Haight that could sell Sweet Meats. After all, that’s the neighborhood we live in, and it would be really nice to have my products so close to home. There are no toy stores in the Lower Haight, however, no pet stores, no home accessories stores and only a couple of gift stores that do not have a decidedly ethnic slant. I sent an e-mail to the owner of Doe, my personal favorite neighborhood shop, but if I’m going to be honest with myself and with her, Sweet Meats are not really a good fit with her woodsy collection.

Then, as we were passing Costumes on Haight, my fiancé said: “Maybe you could sell them in some other random store, like a record store, or clothing store, or Costumes on Haight.”

“Costumes on Haight? But how are plush meats a costume? You can’t wear them.”

As the words left my mouth I saw the strangest, most wonderful thing. Taped over the crotch of one of the costumed mannequins was a paper t-bone steak, the exact size, shape and color of the plush one I happened to be carrying. I walked into the store and approached the register.

“Excuse me,” I told the man behind the counter. “I live in the neighborhood and was just walking past when I noticed your paper steak in the window. I think you can do a lot better.” And I plopped my plush t-bone on the counter.

“Oh. My. God.” said the clerk quietly, “How much is it? I’ll buy it from you right now.”

“Well, these are just samples,” I said (I still needed to show them to two more stores this afternoon).  “I’ve been showing them around for months and they’re a little ratty. But here’s my info in case you want a fresh one or the store wants some for display or prop purposes.”

The clerk took my info and I offered to come back in a couple of hours and drop off a sample that the store could keep for a while.  He said that would be fine and that he would show my info to the owner in the meantime.  Just then, I was spotted by my friend Christine, looking more natural in a hot pink bob wig than anyone I’ve ever seen.  We chatted for a minute, and when I turned back to the counter, the owner was standing in front of me, ready to order his first set of  meats for the front window.

Needless to say, I felt luckier than ever to have such a smart, problem-solving, future husband.  It just goes to show you, there are many unexpected, potential outlets for your stuff, especially if you’re a local. I thought I had enough to work with already, but beyond the usual suspects of gift stores and food establishments is a whole world of unexplored options.  So if you’re feeling frustrated that the well has run dry in your area, try hitting up those costume shops, video stores and record stores. Because anything on earth can be a display, and if it can be displayed, it can be sold.

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